Owner of Betty’s Divine and co-owner of Divine Trash Vintage, Aimee has been a Missoulian since 1995. Fashion, per se, doesn’t interest her as much as costumes and playing dress up does, thanks to her Gramma and her bottomless trunk of garage-sale-procured play clothes. Old things, telling stories, studying maps, smelling things, dropping single track, eating food, reading, laughing and adventuring around in her fj6o are her passions. Current style inspirations are the village witch, Russian babushkas, and rock n roll Moms.
Marina is an artist, expert cat whisperer, and tree hugger. Growing up in Sandpoint, ID, she became all artsy and outdoorsy just like all the other lovely folks that inhabit that beautiful place. She moved to Missoula on a whim and couldn’t be happier with the many wonderful surprises that this city has brought into her life. She aspires to live a nomadic lifestyle in a van with her cat, Fable, living off her art as she travels daily. She loves to take lazy walks by the river and explore the mountains in her free time, which is currently the main inspiration for her artwork. She can be seen around town crouching behind a dorky fantasy book at a coffee shop or frantically searching for the next vintage addition to her denim collection. She has a serious soft spot for 90’s grunge, funky socks, and that tie-dye jumpsuit she wears literally every day in the summertime.
Sam fell out of her Mom in Oklahoma, clowned around Seattle for 10 years and is now pretending to hike in Missoula, Montana. She’s got her pard’ner, Joe, at home to help tame their beasts, Ollie and Milosch. You don’t need to know much, but the highlights are: She hates chocolate, is allergic to grass, can’t drink champagne and only likes roses when they’re made of Shakespearean sonnets. Sam’s personal style is rarely trendy (tried and failed one too many times) and can be best described as that of a bag. More than anything, she believes in the power of personal style! She’ll never push you tooooo far, but maybe just far enough to talk you into that leopard print jumpsuit…you know you want it anyways!
Regan, our Utah baby who moved to Missoula to ski the white wave, and live that small town life. If she is not in the shop giving you honest advice she's out playing with her rat children Marlo and Meagus or kicking a$$ in pool at the Union.
p.s. she can also death drop like a true queen.
Quinn is a born and raised Missouligan (she is also unsure if that's a word) She has considered herself a fashionista since the 5th grade when she pulled off a combination of florals and suspenders. She enjoys weirdly flavored kombucha, funky jewelry, and long drives in her mini mini van Jeff. Quinn also has a odd habit of looking up photos of scary sharks when she can't sleep. You can find her reading a book, at your local goodwill, or rewatching Harold and Maude. Her fashion inspiration can range anywhere from 'hot kindergarten teacher' to a 2019 rendition of Claire Danes (Romeo + Juliet)
Beth Rademan is the oh-so-talented seamstress for Betty’s! In addition to being a master of the sewing machine, she has also been a dental assistant for past 38 years. Beth learned to sew from her mom and in home ec classes (looks like someone was paying attention in school!). In 2008, Beth started her own mending business, “Mending Done Right.” In her spare time, she likes to make tee shirt quilts and donate them to International Brotherhood of Electrical Workers, who her SO is a member of. And when she’s not mendin’ or cleanin’ teeth, you can find her visiting her lovely daughter in Spokane, or shopping at thrift stores!